Troubled Iowa insurer CoOportunity Health may be liquidated – Money – Breaking news and local coverage from the Omaha World-Herald

“I don’t think any carriers really knew how to price their products in any state,” he said. Other insurance companies have a “legacy business” that gives them a better picture of premium revenue and expected claims, Gerhart said. But the cooperatives are new and don’t have that history.

This is why you have to grow business in a slow & predictable manner.